Pro ExchangeLegal Documents

Cookie Policy

This policy explains how Pro Exchange uses cookies and similar technologies to recognize you when you visit our platform.

Last updated: April 2024

Types of Cookies We Use

Essential Cookies

Required

Required for the platform to function properly. Cannot be disabled.

  • Session authentication
  • Security tokens
  • Load balancing
  • User preferences

Analytics Cookies

Optional

Help us understand how users interact with our platform.

  • Page views and navigation
  • Feature usage statistics
  • Error tracking
  • Performance monitoring

Functional Cookies

Optional

Enable enhanced functionality and personalization.

  • Language preferences
  • Chart settings
  • Watchlist configurations
  • Theme preferences

Marketing Cookies

Optional

Used to deliver relevant advertisements and track campaign effectiveness.

  • Ad targeting
  • Campaign attribution
  • Retargeting
  • Social media integration

1. What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website owners useful information. Cookies can be "session cookies" that expire when you close your browser, or "persistent cookies" that remain on your device for a set period or until you delete them. Similar technologies include: • Local Storage: Data stored in your browser that persists across sessions • Session Storage: Data stored only for the current browser session • Pixel Tags: Small images used to track user behavior • Web Beacons: Similar to pixel tags, used in emails and web pages

2. How We Use Cookies

Pro Exchange uses cookies and similar technologies to: Authentication & Security • Keep you logged in across sessions • Protect against unauthorized access • Detect and prevent fraud • Implement two-factor authentication Platform Functionality • Remember your display preferences • Save your chart configurations • Store your watchlists and alerts • Maintain your trading session Performance & Analytics • Understand how users navigate the platform • Identify areas for improvement • Monitor system performance • Track and fix errors Marketing & Communications • Deliver relevant advertisements • Measure marketing campaign effectiveness • Provide social media features • Personalize content recommendations

3. Third-Party Cookies

Some cookies on our platform are placed by third parties. These include: Analytics Providers • Google Analytics: For understanding user behavior and platform performance • Mixpanel: For product analytics and user journey tracking Advertising Partners • Google Ads: For advertising and remarketing • Facebook Pixel: For social media advertising Security Services • Cloudflare: For DDoS protection and security • reCAPTCHA: For bot protection These third parties have their own privacy policies governing their use of cookies. We encourage you to review their policies.

4. Managing Your Cookie Preferences

You have several options for managing cookies: Cookie Settings Use our cookie consent banner to manage your preferences. You can: • Accept all cookies • Reject non-essential cookies • Customize your preferences by category Browser Settings Most browsers allow you to: • View cookies stored on your device • Delete individual or all cookies • Block cookies from specific or all websites • Set preferences for first-party vs. third-party cookies Opt-Out Tools • Google Analytics Opt-out: Install the browser add-on at tools.google.com/dlpage/gaoptout • Digital Advertising Alliance: Visit optout.aboutads.info • Network Advertising Initiative: Visit optout.networkadvertising.org Note: Blocking essential cookies may prevent the platform from functioning correctly. Some features may not work if you disable certain cookies.

5. Specific Cookies We Use

Essential Cookies: • pro_session: Authentication token (expires: session) • csrf_token: Security token for form submissions (expires: session) • device_id: Device identification for security (expires: 1 year) Analytics Cookies: • _ga: Google Analytics identifier (expires: 2 years) • _gid: Google Analytics session identifier (expires: 24 hours) • mp_*: Mixpanel analytics cookies (expires: 1 year) Functional Cookies: • theme: Your selected theme (light/dark) (expires: 1 year) • language: Your language preference (expires: 1 year) • chart_settings: Your chart configurations (expires: 1 year) Marketing Cookies: • _fbp: Facebook pixel identifier (expires: 3 months) • _gcl_au: Google Ads conversion tracking (expires: 3 months)

6. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activity tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. As a result, Pro Exchange does not currently respond to DNT signals. However, you can use the cookie management options described above to control tracking on our platform.

7. Mobile Applications

Our mobile applications may use similar technologies including: Device Identifiers • Advertising ID (IDFA on iOS, GAID on Android) • Device fingerprinting for security SDKs and Analytics • Firebase Analytics for app performance • Crash reporting tools You can limit ad tracking in your device settings: • iOS: Settings > Privacy > Tracking • Android: Settings > Google > Ads Mobile app permissions are separate from cookie settings and should be managed in your device settings.

8. Data Retention

Cookie data is retained for varying periods depending on the type: • Session cookies: Deleted when you close your browser • Persistent cookies: Retained according to their expiration date (typically 30 days to 2 years) • Analytics data: Aggregated data may be retained for up to 38 months • Marketing data: Typically retained for 90 days to 1 year You can delete cookies at any time through your browser settings. This will not affect data already collected but will reset your preferences.

9. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in: • The cookies we use • Legal or regulatory requirements • Our business practices We will notify you of material changes by updating the "Last Updated" date and, where appropriate, through other communication channels. We encourage you to review this policy periodically to stay informed about our use of cookies.

10. Contact Us

If you have questions about our use of cookies or this policy, please contact us: Email: privacy@proexchange.com Address: Pro Exchange, Mumbai, India Phone: +91 1800-PRO-TRADE For general privacy inquiries, please refer to our Privacy Policy.